The Real Reason Change Is So Hard

Pictured: Class exercises with our Ottawa June 2019 Coach Group



The Real Reason Change Is So Hard

 Do you or anyone you know have a clear goal in mind and determination to change?

Many people, even those with the most sincere intentions and commitment, are subconsciously sabotaging their own efforts and applying precious energy toward a hidden competing commitment.

As a coach, you will learn to coach yourself and others to get out of your own way. At the very heart of coaching- no matter what the topic, industry, specialty or niche- the number one obstacle to realizing goals is competing commitments.

Become a coach to manage change in your own life and in the lives of others. Learn how to unearth limiting beliefs that guide decision-making. Adopt CCA trademarked PERFORM Coaching Model to get to the heart of the matter and help people get unstuck!

The only certainty in life is change. Nothing stays the same over time. We live in a dynamic world and people are all different. The goal of coaching is to explore the meaning people make of events and situations in their lives to help them become more effective. It is not to find flaws in others or their character.

Unleash your power to help others today. Give the gift of freedom from the paralyzing effects of unconscious competing commitments and contradictions.

Learn the tools, strategies, techniques and skillful language to understand why people behave in ways that undermine their own success.

Sign up today for ICF Performance Coach Certification.

Let today be the day you start to live your passion and purpose. Coaching is a thriving global industry because people need your help!

This post in part references: 

Kegan, R., Laskow Lahey, L. (2001). The real reason people won’t change. Harvard Business Review.






Canada Coach Academy

Canada Coach Academy (CCA) certifies world class coaches. Our mission is to show as many people as possible how to empower others to discover their true potential. We give people the knowledge, network and tools to change the world, one conversation at a time.

Canada Coach Academy is an environmentally aware company. We are committed to minimize the impact of business practices on the environment. This includes efforts to maintain a print free environment – from classrooms to our corporate culture – as well as doing our part to eliminate gas emissions with virtual meeting spaces. Our goal is to have a net positive environmental impact to preserve the beauty and gifts of the earth for future generations. Canada Coach Academy is a proud sponsor of The Nature Conservancy of Canada, creating a legacy for future generations by conserving important natural areas and biological diversity across all regions of Canada.