Tim Ferris on Fear-Setting

Tim Ferris on Fear-Setting

“We suffer more often in imagination than in reality,” by Seneca the Younger

Tim Ferris has built a career on curiosity.  His deep dives into human potential and psyche are fascinating and as a coach I find so intriguing. In his Ted Talk “Why you should define your fears instead of your goals” Tim reveals his struggle with bipolar tendencies and shares one of his “life hacks” to separate what you can control from what you cannot control. His Fear-Setting exercise is a great tool to decreases emotional reactivity, which Tim calls a “superpower”.

The following is Tim’s approach to Fear-setting. You can download our re-creation of this tool here: Fear-Setting exercise. Listen to the Ted Talk for the full presentation. 

“Define” – Pre-Meditation of Evils

In simple terms, visualize the worst-case scenarios in detail. The scenarios you fear, preventing you from taking action, so that you can take action to overcome that paralysis. Define them and write them down.


Next, write down the answer to: What could I do to prevent each of these bullets from happening, or, at the very least, decrease the likelihood even a little bit?


So if the worst-case scenarios happen, what could you do to repair the damage even a little bit, or who could you ask for help? Has anyone else in the history of time less intelligent or less driven figured this out? Chances are, the answer is “Yes.”


What might be the benefits of an attempt or a partial success? If you attempted whatever you’re considering, might you build confidence, develop skills, emotionally, financially, otherwise?

“The Cost of Inaction”

What might be the atrocious cost of the status quo — not changing anything? Ask yourself: If I avoid this action or decision and actions and decisions like it, what might my life look like in, say, 6 months, 12 months, 3 years?

Where in your lives right now might defining your fears be more important than defining your goals?

Tim Ferriss has been listed as one of Fast Company‘s “Most Innovative Business People” and one of Fortune‘s “40 under 40.” He is an early-stage technology investor/advisor and the author of four #1 New York Times and Wall Street Journal bestsellers, including The 4-Hour Workweek and his latest, Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers. The Observer and other media have called Tim “the Oprah of audio” due to the influence of The Tim Ferriss Show podcast, which is the first business/interview podcast to exceed 100 million downloads.

Canada Coach Academy

Canada Coach Academy (CCA) certifies world class coaches. Our mission is to show as many people as possible how to empower others to discover their true potential. We give people the knowledge, network and tools to change the world, one conversation at a time.

Canada Coach Academy is an environmentally aware company. We are committed to minimize the impact of business practices on the environment. This includes efforts to maintain a print free environment – from classrooms to our corporate culture – as well as doing our part to eliminate gas emissions with virtual meeting spaces. Our goal is to have a net positive environmental impact to preserve the beauty and gifts of the earth for future generations. Canada Coach Academy is a proud sponsor of The Nature Conservancy of Canada, creating a legacy for future generations by conserving important natural areas and biological diversity across all regions of Canada.